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» Browse Coursework » Business And Administrative Studies » Marketing And Market Research »  marketing mix - page 10

marketing mix - page 10

Keywords: new marketing mix of Skoda

By finil on 15/05/2009

Level: Master's degree (MA, MBA, MSc, MEng, MRes, MPhil etc)

Page Number: 10 of 10   pages: 1 2 3 4 5 6 7 8 9 10

activities CZK millions -11298 68 -11259
R&D expenditure CZK millions 5414 4701 5459
investment ratio % 4.8 4.3 4.9
Net liquidity CZK millions 6070 19352 25154
Equity ratio % 55.4 59.5 63.0
Equity-to-fixed assets ratio % 84.5 107.5 116.9
source:http://www.volkswagenag.com/vwag/vwcorp/info_center/en/publications/2008/06/skoda_sustainability.-bin.acq/qual-BinaryStorageItem.Single.File/SustainabilityReport_2008[1].pdf


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marketing mix- page 10

» Browse Coursework » Business And Administrative Studies » Marketing And Market Research »  marketing mix - page 10