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A Letter to and from Phil Knight, Chief Executive of Nike: Non-fiction Creative Writing for GCSE (2) - page 1

Keywords: Non-fiction, GCSE, A*, 20 marks, Nike, Creative writing, English Language, A Letter to and from Phil Knight, Chief Executive of Nike: Non-fiction Creative Writing for GCSE

By Glamurus on 02/11/2006 17:47:43

Level: GCSE Key Stage 4 (Years 10-11)

Page Number: 1 of 3   pages: 1 2 3

– Nike Incorporated –

Phil Knight Chief Executive
Nike World Headquarters
Beaverton
Oregon
USA
97005

12th May 2006
Ref. No. : 8725



Dear Ms. Young,

I am writing in response to your letter dated 27th April 2006 as I make every effort to take time to read and personally answer a proportion of the mail I receive. Your letter seemed of particular importance as your misunderstandings about Nike’s business conduct are often shared by other members of the public who are susceptible to the negative media attention that Nike occasionally receives.
Concerning your queries about the serious problem of child labour, Nike has recently set aside three million dollars of the company’s yearly budget for a new and greatly improved monitoring scheme. This will fund small teams of trained supervisors who will be able to regularly review 75-90% of Asian factories that Nike contracts work out to. My company is certain that this is a positive step forward to eradicate child labour from factories Nike partners with because not only will these monitors report directly back to Nike on whether factories are obeying the high standards of Nike’s Code of Conduct, but in particular will scrutinise worker’s official documents and stop any underage labourers working in factories Nike contracts out work to. An underage worker by my company’s standards is under sixteen for production lines that produce apparel and under eighteen in factories that make footwear – exceeding a minimum working age of fifteen set by the International Standard Labour Organisation. May I remind you also, as the Nike Code of Conduct states, once an underage worker is found (particularly as Nike recognises that the child’s parents could have paid a large sum of money to an “agent” so that their child could get a job in the first place) Nike will direct the owner of the partnered factory to stop the underage labourer from working, continue paying them at the same rate as if they had continued working, give the child a place in a local school and offer them employment in a factory that partners with Nike once the child reaches legal employment age. For adult workers, Nike promotes a culture of “after-hours education” to give education opportunities to ordinary factory workers so they have the possibility of promotion to a supervisor, and

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A Letter to and from Phil Knight, Chief Executive of Nike: Non-fiction Creative Writing for GCSE (2)- page 1