Google Adsense
Google's Adsense programme is a way for advertisers to display their ads on websites relevant to their products and services. Basically Google's spider bot crawler thingy takes a look at your web page… reads all the text on it and makes an educated guess about the topic of the page that it has 'read' and then serves ads that are relevant to the page's topic − neat eh! ! Do you want to learn how to sign up to Google’s Adsense program learn how to generate revenue from your website with Adsense?
When someone visiting a web page containing your AdSense ads clicks on one of these ads you get a share of the money that Google gets from the advertiser. How much you are earning is updated on your Adsense account page approximately every hour, so you can log in and check your earnings as often as you like. Want to sign-up to Adsense?
We had planned to use the AdSense as our mechanism for generating and distributing ad revenue on the Free Coursework.info site… we had received approval from Google at the start of 2006 yet in November 2006 when the site went live (and we’d spent lots of time and money developing and marketing the site)… Google in their infinite wisdom decided to bar the site from their program without feeling the need to give a reason why or reply to our questions! If you want to, you can read the full communications thread between Cash Four Ltd and Google.
Our conclusions then from this experience are:
- Google Adsense can be a great way to generate revenue from your website.
- Google can be quite fickle and unpredictable about what barring sites from the Adsense program and there’s *nothing* you can do about this (don’t hold any notions of fair play, right to appeal etc., they don’t exist in this context!).
- Make sure you have a plan B (and plan C) as you shouldn’t have all you eggs in one basket!
